Foundations

The warm-editorial system that frames the work. Paper and ink, Newsreader over Hanken Grotesk, one oxblood note. Quiet, considered, spacious, built to age well.

Colour


#F2EEE4
Paper
#6B675D
Warm grey
#1C1A16
Ink
#800020
Oxblood

Oxblood is the single expressive note. Links, a rule line, one key action. Everything else stays in the warm monochrome; the discipline is what makes the accent land.

Type scale


Display

Newsreader 500 · 60px ceiling / 1.05

Heading 1

Newsreader 500 · 44px / 1.1

Heading 2

Newsreader 500 · 34px / 1.15

Heading 3

Newsreader 500 · 26px / 1.25

Lead. Ledes and intros.

Hanken 400 · 22px / 1.55

Body. Running text.

Hanken 400 · 18px / 1.6
Small. Captions, metadata.
Hanken 400 · 14px / 1.5

Spacing on an 8-point grid


space-1 · 8px
space-2 · 16px
space-3 · 24px
space-4 · 40px
space-5 · 64px
space-6 · 64→96px (fluid)
space-7 · 96→144px (fluid)

Wordmark


Stacked, primaryPivot & Anchor
Single-linePivot & Anchor

The name is set as plain bold Newsreader throughout, ampersand included, no italic gesture. An oxblood ampersand exists only as a sanctioned variant for rare uses.

Endorsement signatures
Developed byPivot & AnchorDesigned byPivot & AnchorAPivot & AnchorProduct

Buttons & links


Inline links carry the accent, a considered detail, not a default browser link. Surfaces are sharp: 0px radius, hairline edge, no shadow.

Forms & cards


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Card surface

Bone on bone, separated by a single hairline. No radius, no shadow. Crisp and architectural.


The accent rule is the sanctioned single line.

12-column grid


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