Field notes.
How we audit workflows, ship products, run programmatic SEO, and operate as a small AI-native team with the output of many. No listicles, no growth hacks — just what we’ve actually shipped.
- [TRANSFORM · CONSULTING][TRANSFORM]
What an AI workflow audit actually looks like
We run two-week audits for businesses that want to know what AI can absorb. Here's the playbook — every conversation, every artifact, every decision.
- [BUILD · MOBILE][BUILD]
How we shipped a journaling app in five weeks
Jot Journal went from a one-paragraph idea to live on both stores in five weeks. Here's exactly what each week looked like — including the parts we got wrong.
- [GROW · SEO][GROW]
Programmatic SEO without the AI slop
Programmatic SEO has a bad reputation right now because most of it is AI slop. Here's how to do it without getting penalised — and without writing it all yourself.