Selected work
Good software changes the way the work gets done.
We design the product, build the system underneath it, and stay close enough to know whether it is creating value.
Client work
Built around the way the business actually works.
Operational systems, digital products and public websites, designed and delivered as one piece.
AccurexA 39-year-old equipment sales & service company ran its processes on spreadsheets.50 days later, its sales pipeline is running on a custom-built system.
EnmovilA stand booked at an industry event in Dallas, and no real website to send anyone to.The whole public site was built and live in a week.
CampXCampX's software ran colleges and universities. Schools wanted it too, and a school does not run on degrees, semesters or credits.We worked out what a school needs that a college never did, then built those foundations into the platform they already had. We also wrote the design system their products share, and built their student app for phones.
ProParentParents asking questions, psychologists answering them, and nothing joining the two.We built both sides, plus the system in the middle that keeps them in step.
StayoA new name, and nothing to run the business on.The guest site, operations console and shared backend are built.
Studio products
We build for ourselves, too.
Products we operate in the real world, where every product decision and technical trade-off is ours to own.
ZapninZapnin is a chat-first social planning app. Drop a plan in the group, everyone answers In, Maybe or Out, and a resolution engine untangles the “I'll go if you go” loops until the plan is actually on. Around the plan sits its own chat, a guest list, shared expenses that settle up over UPI, and an archive of the ones that happened.Our own. A group-chat planner that settles the “I'll go if you go” argument, then keeps the chat and the bills attached to the plan it made.
Pivot ProposalsA proposal tool for the people who write the code. Describe a project, pick the stack, and get a structured proposal draft to review, refine and share.Our own. Describe a project in plain words and get a structured, priced first draft to review instead of starting from a blank page.
Jot JournalJot Journal is an AI journaling app for iPhone and iPad. Capture thoughts, photos, and voice; it finds the patterns, tracks the promises you make to yourself, and turns your entries into a story you can learn from.Our own. An iPhone journal that reads your entries back to you and keeps track of the promises you make to yourself.
Site GenThe internal marketing and attribution system Pivot & Anchor uses across its own work: prepare on-brand pages, blogs and emails, then see what each one actually did.Our internal system. It prepares pages, blogs and emails in our voice, then shows which work brought someone in.